Now, more than ever, third-party services like Foursquare, Google Places, Yelp and Facebook Places are offering a combination of location based “check-ins”, reviews and information about businesses all around us.
The problem:
Many of these services rely on users, subscribers and national directories to populate their database of businesses. So, what you get is often times business locations missing suite numbers, telephone numbers and even complete misspelling of the business name.
The solution:
Business owners need to be aware of this and take matters into their own hands by “claiming” their business, fixing their information and monitoring their profile. This is a huge piece of brand monitoring and reputation management and is a MUST for any business with a physical location that people may need to visit. Once you’ve claimed your business, most of these services will allow you to update any missing or incorrect information. In the case of Foursquare, you can add promotions and specials for your loyal customers!
Where to go to Claim Your Business…
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Foursquare: |
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Google Places: |
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Yelp: |
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Facebook Places:
Overview is located here – http://facebook.com/places but if you’re a business owner you’ll actually need this link – http://www.facebook.com/help/?page=1159 |
Tags: branding, Business, Facebook, Facebook Place, Foursquare Solutions, Google, Google Place, Online Profiles, Social Media, social network, Yelp
